The Belstay brand has been officially launched. In particular, the brand was born with the repositioning and rebranding of a portfolio of 4 Holiday Inn hotels for a total of 777 keys. Belstay Hotels, a newly established domestic brand, has an upscale positioning and sees sub-urban locations as target destinations. The brand was launched by...Read More

In a recent interview at the International Hotel Investment Forum, the CEO of Louvre Hotels Group, Max Cergneux, stated that the company plans for this year is to expand its portfolio in the midscale segment, introducing new products for the segment long-stay and investing in the repositioning of its “Kyriad Direct” and “Golden Tulip” brands....Read More