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Sara Digiesi

CEO – BWH Hotels Italia & Malta

Biography

Sara Digiesi has been Chief Executive Officer of BWH Hotel Italia since October 2022.
She began her journey in the hotel Group with the role of Head of Marketing and, over time, her responsibilities grew: she was in charge of Digital and Sales, Distribution and Innovation, Customer Experience, Strategy and Sustainability.
He has been leading the Group’s ESG activities for more than 12 years. He gave a strong impetus to the Corporate Social Responsibility approach by leading the implementation of Stay for The Planet and inclusive hospitality initiatives.
Today she represents the entire BWH Hotel globally in the Sustainability Leadership Council of GBTA, as the only Italian representative, and in the Planet Committee of the Sustainable Hospitality Alliance.

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