Hotel Chain Awards 2024

Since 2013, THRENDS has been monitoring hotel chains’ expansion in Italy with its 𝐇𝐨𝐭𝐞𝐥 𝐂𝐡𝐚𝐢𝐧𝐬 𝐃𝐚𝐭𝐚𝐛𝐚𝐬𝐞, which counts more than 270 domestic and international hotel chains in Italy.

This year, at ITHIC Rome 2024, we will celebrate the first edition of the “𝐇𝐨𝐭𝐞𝐥 𝐂𝐡𝐚𝐢𝐧𝐬 𝐀𝐰𝐚𝐫𝐝𝐬 𝐛𝐲 𝐓𝐇𝐑𝐄𝐍𝐃𝐒”.

Hotel Chains will be honored with 8 awards:

• Fastest growing Italian Hotel Chain (2015 – 2024)
• Fastest growing International Hotel Chain (2015 – 2024)
• Largest Hotel Chain Economy & Hybrid Segment (2015 – 2024)
• Largest Hotel Chain Midscale Segment (2015 – 2024)
• Largest Hotel Chain Upscale Segment (2015 – 2024)
• Largest Hotel Chain Luxury Segment (2015 – 2024)
• Italian Hotel Chain with the largest pipeline
• International Hotel Chain with the largest pipeline

The awards will be the result of THRENDS’ statistics; thus, no nomination is required and there will be no jury.

The “𝐇𝐨𝐭𝐞𝐥 𝐂𝐡𝐚𝐢𝐧𝐬 𝐀𝐰𝐚𝐫𝐝𝐬 𝐛𝐲 𝐓𝐇𝐑𝐄𝐍𝐃𝐒” will be held on Day 1 (17^th October) at 5.20 PM in the Main Hall.