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Branding the future

10 October 202215:30 - 17:30Breakout Room 3

Contributors

15:30 – 15:45

Secondary destinations: a new opportunity for branding

Gianluca Capone

Owner and CEO - Italian Hotel Company IHC

Mauro Vinci

Vice President Business Development Italy - Radisson Hotel Group

15:45 – 16:00

citizenM: the vertically-integrated player who has reinvented luxury for the mobile traveller

Maria Pia Intini

Development & Investment Director, Europe - citizenM

16:30 – 16:45

A Home in Hilton for Italy’s Independent Hotels

Alan Mantin

Managing Director, Development Southern Europe - Hilton

16:45 – 17:00

The future of Accor in Italy:  Brands “powered by emotions”

Jerome Lassara

VP Development Southern Europe - Accor

17:00 – 17:15

Look Up and Brand

Sara Digiesi

CEO – BWH Hotel Group Italia

17:15 – 17:30

Design Hotel: a new commercial opportunity

Gianleo Bosticco

Senior Director Development Italy - Marriott International